The NSW Marketing Awards for Public Libraries is a yearly event which celebrates libraries and the range of services, programs and events that they provide for their communities.
Winning libraries (there are various categories) were announced last Friday at the National Year of Reading legacy event held at Blacktown Library.
… (drum roll, please)…
… we were one of them!!!!!!
Our ‘Branching Out’ program took the cake for the NSW Public Libraries Marketing Award for Services (to see winners of other the other categories, scroll to the bottom of this post).
The Branching Out program was created and coordinated by our fantastic Outreach Services (Programs and Events) Manager, Robin. Needless to say, we are ridiculously proud of her.
Here’s a run-down of the program in Robin’s words:
“[Branching Out] was aimed at reaching out to those in and around the areas of the Shoalhaven who for one reason or another have become disconnected with libraries and/or reading.It was envisaged that the program would identify particular groups and organisations and then deliver tailored library sessions to encourage reading as a common practice and a beneficial past-time.
We hoped these sessions would have a positive impact on the participants and perhaps change their attitiude towards the written word. The ideal outcome was that the experience would improve their understanding of the importance and value of reading and the enrichment it can bring to life.
The sessions included readers’ theatre, library tours, information sessions, baby reading kits for hospitals and special author talks and storytelling. The National Year of Reading was a focus throughout these sessions.The groups that were identified in the Shoalhaven included babies, youth, those with a non-English speaking background, the elderly, the disabled and those at risk in our community eg. drug addicts, prisoners and their families, teenage mums, and other marginalised people in the Shoalhaven. Of particular interest was the South Coast Correctional Centre.”
Robin and Shoalhaven National Year of Reading Ambassador Dr Michael Davey visited the South Coast Correctional Centre and spoke about the importance of reading and how it can have positive impacts on life.
25 maximum security inmates heard Michael’s story of resilience that is now a bestselling book ‘Journey of Hope.’ The group were engaged dyuring the session and talked about thier own experiences.
The year-long program was a great success. A wide range of people not traditionally part of our reading and learning landscape were introduced to Shoalhaven Libraries and our services throughout the year. Consequently, we built connections with groups who can now feel confident to contact us for assistance and information.”
The full list of 2012 NSW Marketing Awards for Public Libraries winners are:
Shoalhaven Libraries for
Sponsored by NSW Metropolitan Public Libraries Association
Walcha Library for
Local History Road Show
Sponsored by Public Libraries NSW
Parkes Shire Library for
Sponsored by Southern Scene
Griffith City Library for National Year of Reading Launch and Calendar of Events
Sponsored by Library AV and Large Print
Manildra Library for Manildra Memories
Sponsored by Bolinda
Narrabri Library for Fractured Fairytales
Sponsored by Raeco
Central West Libraries for 24 Hour Read
Sponsored by ALS
Parramatta City Library Service for National Year of Reading Program of Events
Sponsored by ALS
Auburn Library for Art of Reading Bookmark Project
Sponsored by Wavesound
Tumut Library for Lunchtime Poets
Sponsored by Roger Henshaw Consultancy Services
Holroyd City Council Library Service for 21st Birthday Celebrations
Sponsored by the State Library of NSW